2023-2030 Report on Global Wipes Market by Player, Region, Type, Application and Sales Channel

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Global Wipes Market Overview

The global wipes market is expected to reach USD 30.18 billion by 2030, growing at a CAGR of 4.56% from 2023 to 2030. The growth of the market is driven by the increasing demand for wipes in various applications, such as personal care, household, and industrial.

Wipes Market Size

The global wipes market was valued at USD 22.10 billion in 2021. The market is expected to grow at a CAGR of 4.56% from 2023 to 2030.

Wipes Market Share

The personal care segment accounted for the largest share of the global wipes market in 2021. This is due to the increasing demand for wipes for baby care, feminine hygiene, and makeup removal. The household segment is expected to grow at the fastest CAGR during the forecast period. This is due to the increasing demand for wipes for cleaning surfaces, windows, and other household items.

Wipes Market Key Players

  • Procter & Gamble Co.
  • Kimberly-Clark Corporation
  • Unilever PLC
  • Edgewell Personal Care Company
  • Johnson & Johnson
  • Clorox Company
  • Reckitt Benckiser Group plc
  • Beiersdorf AG
  • SCA
  • Nice-Pak Products, Inc.
  • Helen of Troy Limited
  • Wipes Market Drivers

  • Increasing demand for wipes in various applications
  • Growing awareness about hygiene
  • Rising disposable income
  • Increasing urbanization
  • Changing lifestyle
  • Wipes Market Segmentation

    The global wipes market is segmented by type, application, and region.

    Wipes Market Segmentation By Type

  • Wet wipes
  • Dry wipes
  • Wipes Market Segmentation By Application

  • Personal care
  • Household
  • Industrial
  • Medical
  • Others
  • Wipes Market Segmentation By Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa
  • Wipes Market Insights

    The wet wipes segment is the largest segment of the global wipes market. This is due to the increasing demand for wet wipes for personal care, household, and industrial applications. The dry wipes segment is expected to grow at the fastest CAGR during the forecast period. This is due to the increasing demand for dry wipes for cleaning surfaces and electronics.

    Wipes Market Competitive Analysis

    The global wipes market is highly competitive. The key players are engaged in various strategies, such as product innovation, mergers and acquisitions, and geographic expansion, to gain a competitive edge.


    Table of Contents

    Chapter 1 Wipes Market Overview

    1.1 Wipes Definition 1.2 Global Wipes Market Size Status and Outlook (2017-2031) 1.3 Global Wipes Market Size Comparison by Region (2017-2031) 1.4 Global Wipes Market Size Comparison by Type (2017-2031) 1.5 Global Wipes Market Size Comparison by Application (2017-2031) 1.6 Global Wipes Market Size Comparison by Sales Channel (2017-2031) 1.7 Wipes Market Dynamics 1.7.1 Market Drivers/Opportunities 1.7.2 Market Challenges/Risks 1.7.3 Market News (Mergers/Acquisitions/Expansion) 1.7.4 COVID-19 Impacts 1.7.5 Russia-Ukraine War Impacts

    Chapter 2 Wipes Market Segment Analysis by Player

    2.1 Global Wipes Sales and Market Share by Player (2020-2022) 2.2 Global Wipes Revenue and Market Share by Player (2020-2022) 2.3 Global Wipes Average Price by Player (2020-2022) 2.4 Players Competition Situation & Trends 2.5 Conclusion of Segment by Player

    Chapter 3 Wipes Market Segment Analysis by Type

    3.1 Global Wipes Market by Type 3.1.1 Disposable Wipes 3.1.2 Non-disposable Wipes 3.2 Global Wipes Sales and Market Share by Type (2017-2022) 3.3 Global Wipes Revenue and Market Share by Type (2017-2022) 3.4 Global Wipes Average Price by Type (2017-2022) 3.5 Leading Players of Wipes by Type in 2022 3.6 Conclusion of Segment by Type

    Chapter 4 Wipes Market Segment Analysis by Application

    4.1 Global Wipes Market by Application 4.1.1 Personal Care 4.1.2 Household 4.1.3 Industrial 4.1.4 Others 4.2 Global Wipes Revenue and Market Share by Application (2017-2022) 4.3 Leading Consumers of Wipes by Application in 2022 4.4 Conclusion of Segment by Application

    Chapter 5 Wipes Market Segment Analysis by Sales Channel

    5.1 Global Wipes Market by Sales Channel 5.1.1 Direct Channel 5.1.2 Distribution Channel 5.2 Global Wipes Revenue and Market Share by Sales Channel (2017-2022) 5.3 Leading Distributors/Dealers of Wipes by Sales Channel in 2022 5.4 Conclusion of Segment by Sales Channel

    Chapter 6 Wipes Market Segment Analysis by Region

    6.1 Global Wipes Market Size and CAGR by Region (2017-2031) 6.2 Global Wipes Sales and Market Share by Region (2017-2022) 6.3 Global Wipes Revenue and Market Share by Region (2017-2022) 6.4 North America 6.4.1 North America Market by Country 6.4.2 North America Wipes Market Share by Type 6.4.3 North America Wipes Market Share by Application 6.4.4 United States 6.4.5 Canada 6.4.6 Mexico 6.5 Europe 6.5.1 Europe Market by Country 6.5.2 Europe Wipes Market Share by Type 6.5.3 Europe Wipes Market Share by Application 6.5.4 Germany 6.5.5 UK 6.5.6 France 6.5.7 Italy 6.5.8 Russia 6.5.9 Spain 6.6 Asia-Pacific 6.6.1 Asia-Pacific Market by Country 6.6.2 Asia-Pacific Wipes Market Share by Type 6.6.3 Asia-Pacific Wipes Market Share by Application 6.6.4 China 6.6.5 Japan 6.6.6 Korea 6.6.7 India 6.6.8 Southeast Asia 6.6.9 Australia 6.7 South America 6.7.1 South America Market by Country 6.7.2 South America Wipes Market Share by Type 6.7.3 South America Wipes Market Share by Application 6.7.4 Brazil 6.7.5 Argentina 6.7.6 Colombia 6.8 Middle East & Africa 6.8.1 Middle East & Africa Market by Country 6.8.2 Middle East & Africa Wipes Market Share by Type 6.8.3 Middle East & Africa Wipes Market Share by Application 6.8.4 UAE 6.8.5 Saudi Arabia 6.8.6 South Africa 6.9 Conclusion of Segment by Region

    Chapter 7 Profile of Leading Wipes Players

    7.1 Kimberly-Clark Corporation 7.1.1 Company Snapshot 7.1.2 Product/Service Offered 7.1.3 Business Performance (Sales, Price, Revenue, Gross Margin and Market Share) 7.2 NICE-PAK 7.3 Edgewell Personal Care 7.4 Clorox Company 7.5 Orchid Paper Products 7.6 Rockline Industries 7.7 Procter & Gamble 7.8 Unicharm International 7.9 Johnson & Johnson 7.10 Diamond Wipes International 7.11 LA Fresh Group 7.12 Nice-Pak International 7.13 Meridian Industries 7.14 Kruger 7.15 Hengan International 7.16 CMPC Tissue 7.17 Sofidel Group

    Chapter 8 Upstream and Downstream Analysis of Wipes

    8.1 Industrial Chain of Wipes 8.2 Upstream of Wipes 8.3 Downstream of Wipes

    Chapter 9 Development Trend of Wipes (2023-2031)

    9.1 Global Wipes Market Size (Sales and Revenue) Forecast (2023-2031) 9.2 Global Wipes Market Size and CAGR Forecast by Region (2023-2031) 9.3 Global Wipes Market Size and CAGR Forecast by Type (2023-2031) 9.4 Global Wipes Market Size and CAGR Forecast by Application (2023-2031) 9.5 Global Wipes Market Size and CAGR Forecast by Sales Channel (2023-2031)

    Chapter 10 Appendix

    10.1 Research Methodology 10.2 Data Sources 10.3 Disclaimer 10.4 Analysts Certification

    List of Tables and Figures

    Figure Wipes Example Figure Global Wipes Revenue (Million $) Status and Outlook (2017-2031) Figure Global Wipes Revenue (Million $) Comparison by Region (2017-2031) Figure Global Wipes Revenue (Million $) Comparison by Type (2017-2031) Figure Global Wipes Revenue (Million $) Comparison by Application (2017-2031) Figure Global Wipes Revenue (Million $) Comparison by Sales Channel (2017-2031) Table Global Wipes Sales by Player (2020-2022) Table Global Wipes Sales Market Share by Player (2020-2022) Figure Global Wipes Sales Market Share by Player in 2022 Table Global Wipes Revenue (Million $) by Player (2020-2022) Table Global Wipes Revenue Market Share by Player (2020-2022) Figure Global Wipes Revenue Market Share by Player in 2022 Table Global Wipes Average Price by Player (2020-2022) Figure Global Wipes Average Price by Player in 2022 Figure Global Wipes Players Competition Situation – Top 5 Players’ Revenue Market Share in 2020 Figure Global Wipes Players Competition Trends – Top 5 Players’ Revenue Market Share in 2022 Figure Example of Disposable Wipes Figure Global Disposable Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Example of Non-disposable Wipes Figure Global Non-disposable Wipes Revenue (Million $) and Growth Rate (2017-2022) Table Global Wipes Sales by Type (2017-2022) Table Global Wipes Sales Market Share by Type (2017-2022) Figure Global Wipes Sales Market Share by Type in 2022 Table Global Wipes Revenue (Million $) by Type (2017-2022) Table Global Wipes Revenue Market Share by Type (2017-2022) Figure Global Wipes Revenue Market Share by Type in 2022 Table Global Wipes Average Price by Type (2017-2022) Figure Global Wipes Average Price by Type in 2022 Table Leading Players of Wipes by Type in 2022 Figure Example of Personal Care Figure Global Wipes for Personal Care Revenue (Million $) and Growth Rate (2017-2022) Figure Example of Household Figure Global Wipes for Household Revenue (Million $) and Growth Rate (2017-2022) Figure Example of Industrial Figure Global Wipes for Industrial Revenue (Million $) and Growth Rate (2017-2022) Figure Example of Others Figure Global Wipes for Others Revenue (Million $) and Growth Rate (2017-2022) Table Global Wipes Sales by Application (2017-2022) Table Global Wipes Sales Market Share by Application (2017-2022) Figure Global Wipes Sales Market Share by Application in 2022 Table Leading Consumers of Wipes by Application in 2022 Figure Example of Direct Channel Figure Global Wipes for Direct Channel Revenue (Million $) and Growth Rate (2017-2022) Figure Example of Distribution Channel Figure Global Wipes for Distribution Channel Revenue (Million $) and Growth Rate (2017-2022) Table Global Wipes Revenue by Sales Channel (2017-2022) Table Global Wipes Revenue Market Share by Sales Channel (2017-2022) Figure Global Wipes Revenue Market Share by Sales Channel in 2022 Table Leading Distributors/Dealers of Wipes by Sales Channel in 2022 Table Global Wipes Market Size and CAGR by Region (2017-2031) Table Global Wipes Sales by Region (2017-2022) Table Global Wipes Sales Market Share by Region (2017-2022) Figure Global Wipes Sales Market Share by Region in 2022 Table Global Wipes Revenue (Million $) by Region (2017-2022) Table Global Wipes Revenue Market Share by Region (2017-2022) Figure Global Wipes Revenue Market Share by Region in 2022 Table North America Wipes Sales by Country (2017-2022) Figure North America Wipes Sales Market Share by Country (2017-2022) Table North America Wipes Revenue by Country (2017-2022) Figure North America Wipes Revenue Market Share by Country (2017-2022) Figure North America Wipes Market Share by Type in 2022 Figure North America Wipes Market Share by Application in 2022 Figure United States Wipes Sales and Growth Rate (2017-2022) Figure United States Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Canada Wipes Sales and Growth Rate (2017-2022) Figure Canada Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Mexico Wipes Sales and Growth Rate (2017-2022) Figure Mexico Wipes Revenue (Million $) and Growth Rate (2017-2022) Table Europe Wipes Sales by Country (2017-2022) Figure Europe Wipes Sales Market Share by Country (2017-2022) Table Europe Wipes Revenue by Country (2017-2022) Figure Europe Wipes Revenue Market Share by Country (2017-2022) Figure Europe Wipes Market Share by Type in 2022 Figure Europe Wipes Market Share by Application in 2022 Figure Germany Wipes Sales and Growth Rate (2017-2022) Figure Germany Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure UK Wipes Sales and Growth Rate (2017-2022) Figure UK Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure France Wipes Sales and Growth Rate (2017-2022) Figure France Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Italy Wipes Sales and Growth Rate (2017-2022) Figure Italy Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Russia Wipes Sales and Growth Rate (2017-2022) Figure Russia Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Spain Wipes Sales and Growth Rate (2017-2022) Figure Spain Wipes Revenue (Million $) and Growth Rate (2017-2022) Table Asia-Pacific Wipes Sales by Country (2017-2022) Figure Asia-Pacific Wipes Sales Market Share by Country (2017-2022) Table Asia-Pacific Wipes Revenue by Country (2017-2022) Figure Asia-Pacific Wipes Revenue Market Share by Country (2017-2022) Figure Asia-Pacific Wipes Market Share by Type in 2022 Figure Asia-Pacific Wipes Market Share by Application in 2022 Figure China Wipes Sales and Growth Rate (2017-2022) Figure China Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Japan Wipes Sales and Growth Rate (2017-2022) Figure Japan Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Korea Wipes Sales and Growth Rate (2017-2022) Figure Korea Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure India Wipes Sales and Growth Rate (2017-2022) Figure India Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Southeast Asia Wipes Sales and Growth Rate (2017-2022) Figure Southeast Asia Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Australia Wipes Sales and Growth Rate (2017-2022) Figure Australia Wipes Revenue (Million $) and Growth Rate (2017-2022) Table South America Wipes Sales by Country (2017-2022) Figure South America Wipes Sales Market Share by Country (2017-2022) Table South America Wipes Revenue by Country (2017-2022) Figure South America Wipes Revenue Market Share by Country (2017-2022) Figure South America Wipes Market Share by Type in 2022 Figure South America Wipes Market Share by Application in 2022 Figure Brazil Wipes Sales and Growth Rate (2017-2022) Figure Brazil Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Argentina Wipes Sales and Growth Rate (2017-2022) Figure Argentina Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Colombia Wipes Sales and Growth Rate (2017-2022) Figure Colombia Wipes Revenue (Million $) and Growth Rate (2017-2022) Table Middle East & Africa Wipes Sales by Country (2017-2022) Figure Middle East & Africa Wipes Sales Market Share by Country (2017-2022) Table Middle East & Africa Wipes Revenue by Country (2017-2022) Figure Middle East & Africa Wipes Revenue Market Share by Country (2017-2022) Figure Middle East & Africa Wipes Market Share by Type in 2022 Figure Middle East & Africa Wipes Market Share by Application in 2022 Figure UAE Wipes Sales and Growth Rate (2017-2022) Figure UAE Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure Saudi Arabia Wipes Sales and Growth Rate (2017-2022) Figure Saudi Arabia Wipes Revenue (Million $) and Growth Rate (2017-2022) Figure South Africa Wipes Sales and Growth Rate (2017-2022) Figure South Africa Wipes Revenue (Million $) and Growth Rate (2017-2022) Table Company Snapshot of Kimberly-Clark Corporation Table Wipes Introduction of Kimberly-Clark Corporation Table Wipes Sales, Price, Revenue, Gross Margin and Market Share of Kimberly-Clark Corporation (2020-2022) Table Industrial Chain of Wipes Table Manufacturing Cost Structure of Wipes Table General Manufacturing Process of Wipes Table Leading Distributors/Dealers of Wipes Table Leading Consumers of Wipes Figure Global Wipes Sales and Growth Rate Forecast (2023-2031) Figure Global Wipes Revenue and Growth Rate Forecast (2023-2031) Table Global Wipes Market Size and CAGR Forecast by Region (2023-2031) Table Global Wipes Market Size and CAGR Forecast by Type (2023-2031) Table Global Wipes Market Size and CAGR Forecast by Application (2023-2031) Table Global Wipes Market Size and CAGR Forecast by Sales Channel (2023-2031)

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